Forty One Madison, home to the permanent showrooms of the world’s top-tier tableware and gift brands, is sure to be a prime destination for retailers who descend upon New York and the Jacob K. Javits Convention Center, August 12th to August 15th. Helping to ferry these visitors between the two locales, Forty One Madison is offering complimentary Uber service in addition to a private shuttle coach.

With more than 40 of the 100-plus Forty One Madison showrooms open during this annual summer show period, the building is providing some valuable expert insight on where to find the latest and greatest products and trends. Designers Virginia Toledo (@toledogeller), Stacy Ayash (@stacyayash) and Penny Lyons (@lyonslifestyle) will take over its @41Madison Instagram account during the four-day event, sharing their favorite “must see” choices by using the hashtag #41Takeover.

To access the Uber offer, guests can visit the information desk at either Forty One Madison or at Javits, or it can be requested by emailing info@41madison.com. It’s good for a $25 round-trip between the two show hubs.  Or, the shuttle coach is another convenient option. It will operate daily across town from 10 a.m. to 6 p.m. from Monday to Tuesday and will then operate from 10 a.m. to 2 p.m. on Wednesday.